“From law to life coaching, my journey taught me this: Clarity and Confidence change everything.”
Hey there! I’m Liz!
I’m an ICF ACC-certified Life & Career Coach and founder of EJF Coaching. I help ambitious mums like you rediscover your sense of self beyond motherhood — so you can create a balanced life full of fulfilment, clarity, and confidence.
What truly drives me is connecting with women’s stories and empowering them to step into their full potential. I’m passionate about helping you grow, glow with confidence, and thrive on your own terms.
“You are not just a mother — you are a woman with dreams, clarity, and power waiting to be unleashed.”
My Journey: From Law to Life by Design
Before coaching, I worked for over a decade as a solicitor in London’s fast-paced hospitality industry. I loved the glamour—yes, including walking the red carpet at the Olivier Awards! — But what really mattered to me was supporting people through their challenges.
Studying at the University of California, Berkeley deepened my appreciation for meaningful connection across cultures.
Then came motherhood. With two energetic little ones, long commutes and corporate life no longer felt right. I was exhausted and torn between my ambition and being the best mum I could be. Something had to change.
In early 2020, I made a bold decision to realign my life. I left law behind and trained as a coach while navigating lockdown and homeschooling toddlers.
EJF Coaching was born on New Year’s Day 2021—not from a plan, but from a moment of quiet clarity and courage. And that very day, I signed my first client.
My Coaching Promise to You
I know what it’s like to feel stuck between ambition and responsibility. My coaching is emotionally intelligent, practical, and deeply personal.
Think of me as your neutral listener and a “cheerleader in your pocket”—offering the encouragement you need or reminding you it’s okay to rest.
This isn’t about being “superwoman.” It’s about honesty, recognising your value, and choosing what truly matters — with support that fits your life.
Together, we’ll move you from surviving to thriving, creating a realistic plan to balance ambition with presence.
A Few Fun Things About Me
I’ve skydived and bungee jumped (the bungee was in Costa Rica while volunteering!).
Spent a summer in Barcelona “learning” Spanish with my best friend—we didn’t learn much but had a blast!
I adore Champagne tastings (I even went to Champagne on my hen do!).
A firm believer in the power of naps.
Travel lover, especially with a sea view.
Met my husband Brett on a skiing holiday.
I enjoy coffee (or wine!) dates with friends and reformer Pilates for downtime.
Ready to Find Your Clarity?
You deserve a life where your ambition and motherhood coexist in harmony.
Are you ready to rediscover your quiet strength and go after what you truly want?
Let’s chat — no strings attached!
“Everybody needs a Liz in their life! Liz is easy-going, positive and a great person to chat about life with. She’s a busy mum of two and she gets the juggle. For me, she was the perfect person to play out my challenges with - we talked about rediscovering my career to emptying the dishwasher and everything in between!”
- Sarah, Senior Merchandiser
“I became a client of Liz’s when I was at a crossroads in my career and life; stuck and not knowing which way to turn next. I felt lost, lacking the confidence that I’d previously always had. Liz was the ray of sunshine and positivity that I needed, and I looked forward to every one of our meetings, coming away feeling energised and productive. She was my very own cheerleader! By working on taking small steps and breaking things down into mini-goals, she helped me try things, and this allowed me to get my confidence back again. I’m now in a better headspace in every area of my life. Having Liz as a life coach has been an experience I’ll forever be grateful for. She’s just amazing!"
- Jess, Senior HR Manager
“If I could rate my experience working with Liz as a 20 out of 10, I would. She’s been instrumental in supporting me as I launch my new business, create a client base and get my brand into the world. She’s kind, deeply empathetic, very astute and has a great sense of humour too! I felt 10 feet tall after every session, and having Liz's support 'in my corner' kept me motivated and ensured I took the time to celebrate my wins. Thank you, Liz!”
- Heather, Self Leadership & Confidence Coach
“I’m so pleased I found Liz! She immediately got me and what I was trying to grapple with. Liz immediately made me feel at ease and articulated everything that was swimming around in my head. She was professional in her approach, which I valued, and she encouraged me and helped me to move forward and feel comfortable in my decisions. I really enjoyed our sessions and would highly recommend her.”
- Anne-Marie, Chartered Secretary
“Liz has helped me to realise what my true strengths are, both professionally and personally. I’ve never really acknowledged these, admitted them or celebrated them, and it’s through working with Liz that I’ve realised I’m an asset to the working world and should have more confidence in my own abilities. I initially treated my sessions with Liz as a treat to myself – a whole hour to focus on myself, my goals and my career plans – wow! But over time, I realised these weren’t an indulgence and were imperative to mapping out my next career move and my jump into self-employment. I wouldn’t have made the steps forward that I have without Liz’s ongoing support. Thank you!”
- Kate, Marketing Manager
"I can’t tell you how much of a huge impact Liz has had with assisting me with my own personal growth journey. I trust her. She pushes me to be the best version of myself and have the belief I can make the correct choices for me. Liz is truly inspiring. She’s knowledgeable and aware of who her clients are and their needs as an individual. She allows you to search for the answer and supports that, helping you to expand on your goals and beliefs. I can’t recommend her highly enough!"
- Nicky, Head of Sales
“Liz has made the whole process of working with her so easy. Her flexible approach acknowledges the challenges of family life. From our first chat I instantly clicked with her. Over the course of my 4 months working with her she has helped me to completely change my priorities in life and take back control. She is a fantastic coach and has become a friend along the way. She's given me the courage to achieve so much.”
- Caroline, Agricultural Consultant
Liz's enthusiasm for life is infectious and she's incredibly approachable and easy to talk to. She's helped me grow confidence when returning to work from maternity leave, she's helped me create action plans when working towards a promotion, she's helped me navigate uncertainty and tricky situations at work and she's helped me craft tangible goals within her vision board session. I can't thank her enough and she's most certainly my go-to for any professional or work/life challenge. Liz is incredibly professional, trustworthy and has great attention to detail.
- Lucy, Google
"Liz is simply wonderful. She’s made me believe in myself again… something I never thought possible. Liz enabled me to start focusing on what I was achieving in my life and to stop the self-doubt. She’s made me realise that small daily steps can help achieve huge potential goals and that it doesn’t matter if it isn’t all done perfectly. What matters is the feeling of achieving it when it is done and ticked off the list. Above all, she’s taught me to be kinder to myself and feel like me again. I will never be able to thank Liz enough."
- Eily, Mum of two
